Helen: It’s interesting to reflect on how we do this co-editing thing. We’ve been working together on this series since May 2017, so that’s three-and-a-half years. You and I hadn’t worked together before, though we’d talked a lot on Twitter, a bit by email, and got into a comfy habit of meeting for lunch now and again at a nice pub midway between our offices. Ahhh, those were the days… anyway, now it’s mostly email with the occasional online meeting. Those are the nuts and bolts, but there’s a lot more to co-editing a series than that. I think it helps that we share quite a similar outlook on life. Was that why you asked me to co-edit with you?
Pat: I’m always prepared to take an educated punt on who might be fun to collaborate with. I saw that you were talking with doctoral and early academic career people on social media, as I was, but you had a very different background. You were an independent researcher, as opposed to me, a full time academic. However, we shared an interest in methodologies and methods. But we also knew about some different things too. As I remember it, we hadn’t actually even met face to face, but “knew” each other online. I think that you can actually get to know people through social media, just as you used to be able to through the medium of writing letters. Over time, as you see how people are on social media you get an impression of how they are and how they might be to work with. So asking you if you’d be interested in working on a series was in part about our shared interests and complementary differences, but also about the hunch that you would be good to work with. But why did you say yes?
Helen: I was a little bit flattered by you asking, and I too thought you could be fun to collaborate with. But mostly I agreed with you about the gap in the market for short books on topics around academia that didn’t merit a full-length book and so weren’t adequately covered in the literature. It was so interesting to think about! I’ve just checked my records and when we met in April 2018, the first book in the series was being written and we had 21 other ideas of titles and/or authors to follow up. Some have come to fruition now, such as Narelle Lemon’s and Janet Salmons’ book on collaboration, and Petra Boynton’s book on being well in academia. That’s lovely to see. Some didn’t even get off the starting blocks, and we have others in the series that we didn’t consider in that meeting, such as Your PhD Survival Guide which offers doctoral students help for their final year. Many of our authors come from our networks, so clearly networking and thinking are two of the key skills for co-editing a book series. You have more experience of this than me; what would you say are the others?
Pat: Well there’s choosing a publisher. I’d had a very initial discussion with Sarah, an editor at Routledge who I had worked a lot with before. I’d floated the idea of a series for doctoral and early career researchers that were shorter than usual, covered niche topics were affordable. She was very enthusiastic about the idea and encouraged me to pursue it. She also sent me a few small books that I could look at. At our first meeting, we discussed the style and tone of the books. We agreed on the size question, and also that our books should have a voice somewhere between a blog and an ordinary academic book. We also wanted something where the layout was half way between a text book and a monograph – so we needed a template/house style that allowed for different kinds of exercises, examples, illustrations. So afterwards, when we wrote the actual book series proposal we not only knew the competition and the market as well as the prospective authors, we also had a clear idea of what the books would be and do. And then of course there was the series cover decision!
Helen: OMG the cover decision… that took us a while, didn’t it? But I’m happy with the results. I have copies of all the books we’ve published so far, and they look good together. That’s important for the Routledge stand at academic conferences – not that those are happening at present, but I hope they will be again in time. So promotion is another skill co-editors need, and of course social media savvy is helpful there too. I think communication skills are also important. You and I communicate well with each other and with our authors and would-be authors. And it mattered to us both from day one to be supportive to people thinking of writing, or actually writing, for our series. I don’t think all series editors do that and I’m not sure why; do you have any thoughts?
Pat: Well, we are really committed to the series and what we think it can be, and we want it to be super good. We want to make the dream we had about it at the start a reality. I guess we run the risk of being seen as being too hands-on, but I think I’d rather that than distant and un-contactable. And I’ve certainly had the experience of working with a pretty remote series editor when I could have done with some conversation about working with a production editor and that was much harder than it needed to be. We do want our authors to feel supported, and that also means offering some constructive suggestions for improvement. And of course it’s important that Sarah, our Routledge Editor, shares our view of what the series is and does; we do have a productive partnership with our publisher. That’s important too; we can make suggestions about the series, its direction and processes, and also about its promotion.
So here’s our twelve top tips for series editing:
- Know the field, its debates and authors
- Choose a co-editor with complementary skills and similar interests
- Identify the niche in the field that the series will occupy, and the potential audience
- Imagine the possible series – what it could be – and its USP
- Identify the right publisher you can partner with
- Build a list of potential titles and authors
- Line up the first two or three titles and authors
- Write a short and punchy proposal for the series
- Work with the publisher on the series identity – size, layout, cover etc
- Actively recruit authors and titles
- Work with the authors through proposal and manuscript development stages
- Actively engage with the publisher and authors in promoting the series